Paul Millier
Professor of Marketing and Innovation Management


I have been conducting research into the marketing of technological innovation since 1982, in collaboration with most of the large industrial firms (Saint-Gobain, Thomson, Elf Atochem, Total, Schneider Electric…). I have also been a consultant in marketing and innovation management for most of the largest French companies and have been an advisor for a number of start-ups.
SELECTED PUBLICATIONS
RESEARCH TOPICS
Methods in marketing of innovation; methods in management of technology and innovation; entrepreneurship