Guillaume Dumont

Assistant Professor – OCE Research Center and Social Entrepreneurship

From studying professional rock climbers in the Yosemite National Park to working alongside social entrepreneurs in Barcelona, I am an anthropologist investigating how people socially construct values and worth. Morespecifically, I look at how people create things at work and what makes these things valuable. Ethnographic in nature, my work provides an empirically grounded understanding of worth construction in organizational and entrepreneurial processes. My last research entailed an 18-months long ethnography at a business accelerator and impact investment fund supporting social entrepreneurs in Barcelona. I am currently turning these results into journal articles and a second book using the case of social entrepreneurship to explain how entrepreneurs, impact investors, and corporations collaborate to elaborate meaningful expectations of future social and economic value creation. In tandem, I have designed and implemented several initiatives and educational activities based on research results and directed at entrepreneurs, corporations, and impact investors. They include teaching and mentoring entrepreneurs in acceleration programs, designing hands-on workshops for corporations to improve their collaboration with start-ups, or helping investment units to access H2020 funding schemes for social enterprises finance. 



Dumont G, (2018) Grimpeur professionnel. Le travail créateur sur le marché du sponsoring. Paris: Ecole des Hautes Etudes en Sciences Sociales (Ehess).

Journal articles

Dumont, G., Ots, M. (2020)  The social dynamics of stakeholders’ relationships in personal branding. Journal of Business Research, 106, 118-128.

Dumont, G. (2018) Creativity at work: The production of work for sale by brand ambassadors. Journal         of Cultural Economy, 11(1), 69-82.

Dumont, G., (2018) The labor of reputation building: Creating, developing and managing individual reputation. Consumption, Market and Culture, 21(1), 515-531.

Dumont, G. (2016) Multi-layered labor: Entrepreneurship and professional versatility in rock climbing. Ethnography, 17(4), 440-459. 


Social entrepreneurship, accelerators, impact investors


My approach is eminently ethnographic, and my methodological toolkit includes participant observation, interviews, and the use of secondary data, both offline and online.


emlyon business school webpage


Google Scholar